Anllela Sagra – @anllela_sagra
Followers: 9.6 million
Anllela Sagra is a fitness model and bodybuilder from Colombia that is 24 years old.
Through fashion design and modeling, she started her working life. At that time, she deliberately kept herself slim, as that was the model’s desired body image, rather than a bulky structure.
She met a personal trainer at the gym one day that changed her life perspective. She became interested in fitness, learned about the human body, and took on new styles of training. She enjoyed weight training in particular.
Her change of interest (and the resulting muscle she had built) pushed her away from traditional modeling. She entered a race in the bikini, finishing third.
She made a conscious career shift into the fitness modeling world as a result.
On Instagram, she has built up a massive army of followers, sharing with them her fitness success, and giving them workouts to try themselves out.
Anllela’s total revenue of $800,000 from fitness modeling, advertising, and her sponsored Instagram posts in 2017 is approximate.
Kayla Itsines – @kayla_Itsines
Followers: 8.2 million
Kayla Itsines is a personal trainer, blogger, and entrepreneur from South Australia who is 26 years old. Time Magazine named Kayla in their issue of March 2016 as one of the 30 most influential people on the internet. On Facebook, she’s even more famous than Instagram, with 16 million followers on that site.
Perhaps Kayla is best known for her Bikini Body Guides (# BBG), a collection of eBooks that provide short aerobic exercises and meal plans. She also launched one of Kayla’s most popular fitness apps–sweat.
As a girl, Kayla was not particularly healthy or athletic, but began to work out in a gym in her mid-teens. She had so much fun in her study that she changed her career plans and trained as a personal trainer.
She found in her early days at an Adelaide gym that machine-based lessons did not appear to benefit her clients. Instead of becoming famous, she developed aerobic routines.
She taught nutrition to students and asked her students to provide photographs before and after. She posted the pictures on Instagram at the suggestion of her cousin.
She had hundreds of thousands of followers within a few months, and people began to ask her for advice on fitness and nutrition. It led to the creation and growth of her online presence of her Bikini Body Guides. She is a social media icon throughout all of her social networks.
Julia Gilas – @juliagilas
Followers: 5.1 million
Julia Gilas is a personal trainer and fitness model who was born in Ukraine. In 2009, when she was 24 years old, she moved to the United States to fulfill her dream of being a model and subsequently obtained American citizenship.
She became a model and began to enjoy the life of modeling, including extensive travel. Nevertheless, she found it easy to ignore basic health and nutrition with extensive travel.
Julia decided she needed to change her decisions in her life. In order to live a healthy lifestyle, she made a conscious effort. She decided to move into fitness modeling at this stage.
While she is still traveling the world for modeling purposes, she is doing so with regard to health and fitness. She has built up her Instagram account and shares with her fans her fitness routines and healthy eating ideas.
Ulisses Jr – @ulissesworld
Followers: 4.4 million
Previously known as the sport of a man, bodybuilding makes it shocking that Ulisses Jr is the only male Instagram fitness model on this list.
Ulisses Jr, born in New York, has taken a keen interest in fitness, even as a schoolboy. He played in football and sports in high school.
He was one of his age group’s smallest, however. He decided to train rigorously in the gym the only way to compensate for this.
Ulisses Jr, when he hit 19, wanted to have a career in bodybuilding. He put a great deal of energy into preparation. He plateaued at one point and decided that he would have to improve his nutrition for him to move forward.
He continued bodybuilding and won a “8-pack trademark.” He started competing, enjoying showing off his physique. He was visiting schools as a fitness model with The City Gym Boys.
His first major success came in winning the 2000 Platinum Classic NYC, but that was just the beginning, and he’s got a string of bodybuilding successes, including both the 2010 and 2013 Las Vegas Pro Musclemania World Championships (1st, Pro Division).
He changed the direction of his life in 2013 and became a mentor, helping others achieve their dreams of bodybuilding.
Eva Andressa – @eva_andressa
Followers: 4.3 million
In Pine Nut City, Curitiba, Brazil, Eva Andressa grew up. During her youth, she found herself a skinny girl and worked to help her body thicken. Even though she worked in the gym for a while, she gave up because she didn’t have a personal trainer or fitness expertise.
Finally, she met her future husband, athletic Jardel Barros. It inspired Eva to go back to her workout.
At 21 years of age, she entered her first competition–NABBA Bravo Cup from Brazil and was awarded the Figure Championship.
She participated and won the nationals the next year–the NABBA Parana Championships 2006.
Over the next few years, she continued to win more prestigious events.
Eva “retired” from the championships after a series of good tournaments in 2009, moving profession to a fitness model.
She has also become a media sensation, appearing on television and in various publications around the world. Through her popular Instagram account, she continued this exposure.
Izabel Goulart – @izabelgoulart
Followers: 4.0 million
Izabel Goulart is a Brazilian model, 33 years old, interested in health and fitness.
After suffering a wardrobe malfunction in her first series, she appeared on many top runways when her top fell off. She walked through the Secret Fashion Shows of Victoria in 2005, 2006, 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, and 2016.
It was fitting for Izabel to feature in the 2011 Sports Illustrated Swimsuit Issue with her focus on fitness.
She’s known for doing intense workouts — from boxing to Pilates — and posting them in her posts on Instagram. As she posts her grueling fitness routines, she uses the hashtag #BodybyIza. Vogue quotes her as saying, “Health is one of life’s greatest blessings, and it’s always been my focus.”